Marketing Strategies, Audience Analysis, and Industry Research for B2B MedTech Professionals
Chronicle Health uses Relationship Intelligence to provide actionable insight by identifying unseen relationships between disparate data sets. Relationship Intelligence empowers partners to advance healthcare solutions, technology adoption, while positively impacting patient outcomes.
From changing buyer behavior, altered sales cycles, lack of tradeshows and dwindling pipelines…marketing departments are fighting a steeper uphill battle with a lower average of marketing dollars to deploy than ever before.
HCPs time has always been hard to earn and they often view software upgrades as “nice to have” rather than “must have.” How do you cut to the heart of the matter and prove your solution improves patient outcomes while also driving ROI?
How To Overcome The Doom & Gloom Surrounding 3rd Party Cookies You’ve likely heard the doom and gloom about the death of the third-party cookie and the end of cross-app behavior tracking. It’s true - some things will change - but with change comes opportunity. The...
Is a KAIROS Campaign Right For You?
KAIROS marketing campaigns deliver the right message to the right person at the right time using the right channel. Find out what we can do for you today.
Sponsored content is 22x more engaging than display ads. Today’s buyers are looking to self-educate and your marketing material needs to enable them to do that on their own time.
Webinars are a great way to build relationships with healthcare professionals. Utilize key opinion leaders and loyal clients to tell your story while also giving attendees free rewarding insights without the pressure of a sales meeting looming over the conversation.
MedTech Marketing and Sales professionals are turning to ABM to generate better leads and improve departmental alignment. Attack problem’s like expanding buyer’s groups and customer journeys, misaligned MQL and SQL definitions and weak prospect insights with account based marketing campaigns.