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Simple Steps To Align Your Sales & Marketing Departments To Increase Efficiency

Simple Steps To Align Your Sales & Marketing Departments To Increase Efficiency

by Bryce Lochmann | Aug 23, 2021 | Account Based Marketing, Sales Prospecting

Ensure Your MQLs Align With Your SQLs Historically, sales and marketing have a lot in common. They are revenue-centric departments that are critical to rapid company growth. Their actions have direct impact on customer experience and retention. However, they can often...
Understanding Account Based Marketing and the Tools and Tactics to Maximize ROI

Understanding Account Based Marketing and the Tools and Tactics to Maximize ROI

by Bryce Lochmann | Aug 19, 2021 | Account Based Marketing, Video Marketing

Leveraging ABM at MedTech Companies Despite all the technology in today’s world, building a relationship with healthcare professionals is tougher than ever. Content consumption habits change and marketing platforms rise and fall. Value committees extend your sales...
Does Your CRM Data Help You Make Accurate Sales Forecasts?

Does Your CRM Data Help You Make Accurate Sales Forecasts?

by Bryce Lochmann | Jul 23, 2021 | Account Based Marketing, Customer Relationship Management, Sales Prospecting

Why You Need To Layer Buyer Behavior On Your CRM Records Chronicle Health Guest Post MEDQOR brands have been active in healthcare media for over 30 years, catering to audiences in ten healthcare verticals. MEDQOR has closely followed trends on healthcare buying...
Top Problems For B2B MedTech Marketing Departments in 2022

Top Problems For B2B MedTech Marketing Departments in 2022

by Bryce Lochmann | Jun 21, 2021 | Account Based Marketing, Customer Relationship Management

How can you turn the tide and refill the pipeline to help reach 2021 growth goals?  From changing buyer behavior, altered sales cycles, lack of trade shows and dwindling pipelines…marketing departments are fighting a steeper uphill battle with a lower average of...
How KAIROS Helps Drive Software Solution Adoption

How KAIROS Helps Drive Software Solution Adoption

by Bryce Lochmann | May 18, 2021 | Account Based Marketing

How to turn “we’ll talk it over” into “when can we start onboarding?” Driving new software adoption is a constant challenge in the healthcare field and the struggle is exacerbated right now more than other verticals due to the increased restrictions on your prospects...
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Recent Posts

  • Simple Steps To Align Your Sales & Marketing Departments To Increase Efficiency
  • Understanding Account Based Marketing and the Tools and Tactics to Maximize ROI
  • Does Your CRM Data Help You Make Accurate Sales Forecasts?
  • Top Problems For B2B MedTech Marketing Departments in 2022
  • How KAIROS Helps Drive Software Solution Adoption

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